It's a Snood, Dude.
Retailers are pushing these impulse purchases out like octomoms perhaps hoping that at their modest price points consumers will realize how cumbersome traditional scarves have become. Snoods originated to hold back a woman's hair and over several decades have morphed into a tube scarf that can double as a hood. Interesting to note a snood image search on google brought up a surprising number of dogs in snoods. Do we have a zoonotic trend here?
So whether you're inspired to look like the brooding Burberry model or sparky up there, only part with your cash for a snood if you're certain you're gonna wear it with confidence.